The Journey, Ep. 2: Who Is Ninefoot For

The Journey, Ep. 2: Who Is Ninefoot For

Surf Swimwear Designed for Movement

Ninefoot Studio is a women's surfwear and lifestyle brand based in Bali, created to design bikinis and swimwear that support movement in the water and feel like second skin. In this interview, Lucia — founder of Ninefoot — shares the vision behind the brand and who it's really designed for.

Who Is Ninefoot For 

People often ask me if Ninefoot is only for surfers. And the answer is no.

Ninefoot is for anyone who wants to feel free in the water.

I often describe it as activewear for water — because the intention has always been to create pieces that don't create resistance when you move. Pieces that stay in place, that feel natural on your body, and let you just focus on what matters — being in the water.

Designed for Movement, Not Just Performance

Ninefoot is for water women.

I design for every woman who moves in the water. The goal is always the same — pieces that feel like a second skin. That feel like nothing, and support everything.

For me, it was never only about performance. Of course, the pieces are designed to hold, to support, and to work in real conditions. But beyond that, it's about how you feel when you wear them.

Comfort. Confidence. Freedom.

Stay Close

This is part of an ongoing story.

We'll continue sharing more about what shapes Ninefoot — from movement to mindset, from design to community.

Stay close.